Before MI Band 4 launch, Fitbit introduces new fall line-up

Fitbit today announced the launch of Fitbit Versa 2TM, the next generation of its best-selling smartwatch, Fitbit Versa. Versa 2 delivers a new precision-crafted swim-proof design, includes innovative sleep features like Sleep Score and smart wake, and is packed with even more advanced health, fitness and smart features to elevate every moment. For next-level convenience, Versa 2 debuts an on-device microphone, which enables Fitbit’s first-ever Amazon Alexa smartwatch experience, along with a Spotify app that allows users to control their music and podcasts. Coupled with even faster performance, thousands of apps and clock faces and a brighter, crisper display with an optional always-on mode, Versa 2 is your 24/7 health and wellness companion – now with 5+ days battery life at the same approachable price as Versa.

With the watch, the company has also introduced two other new products – Fitbit Aria Air and Fitbit Premium.

Fitbit Aria is a low-cost Bluetooth scale that tracks weight and syncs with the FitbitR app to calculate BMI, giving you a comprehensive view of your trends over time alongside your activity, heart rate, sleep and nutrition data within the Fitbit app. When combined with Fitbit’s innovative wearable devices and new Fitbit Premium subscription service, Aria Air gives you access to added data, information and motivation to more effectively reach your health and wellness goals.

Fitbit Premium is a paid subscription service in the Fitbit app that uses your unique data to deliver Fitbit’s most personalized experience yet, with actionable guidance and coaching to help you achieve your health and fitness goals. Premium leverages insights from 10+ years of Fitbit data as well as academic and medical expertise to help you move more, sleep better and eat well with customized programs, advanced sleep features, personal insights, thousands of workouts, new challenges, health reports and more – all in one place and made just for you. Premium will be available to any Fitbit user and to Fitbit Health Solutions customers through Fitbit Care.

Pricing and availability

Versa 2 is available for Rs 20,999 in black with a carbon case, petal with a copper rose aluminium case, and stone with a mist grey case. Versa 2 Special Edition is available for Rs 22,999 in navy and pink with a copper rose aluminium case and smoke with a mist grey case.

Fitbit Aria Air is available in black and white for pre-order on Fitbit.com and select retailers worldwide starting late September 2019 for Rs 4,999. And also Fitbit users can get Fitbit Premium starting at Rs 819 a month or Rs 6,999 a year.

The much anticipated MI Band 4 is yet to launch in the country and so far, the dates are unconfirmed. But here’s a way to ship the MI Band 4 in just Rs 2,500.

And to read our MI Band 4 review click here.