Timing the release perfectly is turning out to be the most important factor than the movie making itself. There are many good films that couldn’t get their worth because of bad release date and also there are mediocre films that were benefited by Holiday releases. Magnum opus Sye Raa was supposed to release during summer, but they couldn’t make it on time like many movies of this scale.
However, producer Ram Charan made sure to release it on a National Holiday. Releasing on October 2nd will ensure solid opening for Sye Raa across the nation. It will also cash in on the Dussera weekend if it opens to decent word of mouth.
A Wednesday release has become a boon for overseas buyers of Sye Raa. Tuesday premieres in US nothing but hitting a goldmine. Of late, movie business has gone south in North America as there are hardly any promotional offers or free tickets. But there is no shortage of offers on Tuesday though.
Sye Raa will get hugely benefited from ATT and T mobile offers on Tuesday premieres. Films like Khaidi No. 150 and Agnyathavasi also had Tuesday premieres and grossed over a million from the premieres itself. Sye Raa also has high chances to gross over million dollars on its premiere day.
Even the pre sales numbers are indicating the same. Saaho couldn’t breach million mark on premiere day because of Friday release. It should be cakewalk for Sye Raa to enter the million dollar mark on Tuesday itself.
