Watch: ‘I Was Cheated by Filmmakers’

In a frank admission, the producer of “Pelli Choopulu” said that he was cheated by some movie celebrities in the Telugu film industry.

He lent finances to several filmmakers to initiate projects but he got duped by them. That is how Raj Kandukuri had learned ropes in the Telugu cinema industry.

“It was a costly lesson for me,” he admits.

Producer Raj Kandukuri who shot to fame with “Pelli Choopulu” and “Mental Madhilo” is now introducing his son Siva Kandukuri as the hero.

“Choosi Choodangane” is the debut film of Siva Kandukuri and the film hits the screens this Friday.

Raj Kandukuri, however, says he’s not launching his son as a hero.

“All I can say, I am producing an interesting love story that is directed by a newcomer with fresh ideas. My son happens to be the lead actor in the movie. This project was not designed for his launch. The director has selected him,” he explains.

A young woman director Sesha Sindhu is debuting with this new-age rom-com. Varsha Bollamma is playing the female lead role. Gopi Sundar has scored the music.

Raj Kandukri began his career as a salesman in Hyderabad and later dabbled into the businesses of TV stores, education institutes and granite business in the USA.

He turned producer in 2006 with a film on Lord Buddha in the direction of Allani Sridhar.

His father Late Sivananda Murthy (Warangal) was a great spiritual guru. Raj Kandukuri reveals that it was his father who initiated him to enter into film production.