Beverage company Parle Agro has appointed Mega Powerstar Ram Charan as brand ambassador for its flagship brand, Frooti.
The RRR actor will be joining the star-studded group of Parle Agro brand ambassadors, including Alia Bhatt, Priyanka Chopra for Appy Fizz, Arjun Kapoor for B Fizz and Varun Dhawan for the wholesome flavoured milk Smoodh.
One of the leading mango beverages in the country said that Ram Charan and Alia Bhatt, who is already a brand ambassador, will become the face for Frooti.
“I’m excited about entering into an action packed summer after a two-year hiatus. We kick-start our season announcing Ram Charan and Alia Bhatt as the face for Frooti; both admirable personalities whose appeal and popularity is rooted deep in the hearts of the people,” Parle Agro Joint Managing Director and CMO Nadia Chauhan said.
Expressing his delight about the association, actor Ram Charan said that he is delighted to be a part of the Parle Agro family and to be associated with India’s iconic and evergreen youth brand, Frooti.