The audience proved once again with quality content always wins no matter how hard the circumstances. We witnessed a huge growth in the OTT market which made it tough of medium range movies get good revenues in theatres. Movies like ‘Bimbisara’ and ‘Sita Ramam’ showcased that people will step into theatres if the content impresses them.
A lot of biggies like ‘RRR’, ‘Sarkaru Vaari Paata’, ‘Bheemla Nayak’ and others got more than 100 crores at the box office in 2022. Apart from them, there are two medium range projects which surpassed everyone’s expectations and entered the 100 crore club. ‘Karthikeya 2’ and ‘Dhamaka’ which were bankrolled by People Media Factory, were released in 2022 and grossed more than 100 crores. Nikhil’s epic blockbuster ‘Karthikeya 2’ grossed over 127 crores and was extremely popular across the country. ‘Dhamaka’ starring Mass Maharaja Ravi Teja, grossed over 100 crores in its first 12 days of release, setting a record as the first hundred crore film in Ravi Teja’s career. The film is still continuing the sensation in theatres and it will be Raviteja’s career biggest blockbuster.
People Media Factory was founded in 2017 by renowned IT entrepreneur TG Vishwa Prasad. The banner began production in Telugu with Nandamuri Kalyan Ram’s MLA, which was co-produced by Vivek Kuchibotla. Many successful films were co-produced by TG Vishwaprasad and Vivek Kuchibotla. People Media Factory has produced concept-based and content-rich movies like ‘Goodachari’, ‘O Baby’, ‘Raja Raja Chora’ as well as popular movies like ‘Venky Mama’ and ‘A1 Express’.
With ‘Dhamaka’ and ‘Karthikeya 2’ joining the list of successful films produced by this esteemed banner, the production house is energised and doing all they can to continue the successful run. There are several projects in the works, including Gopichand – Sriwass, Avasarala Srinivas and Naga Shaurya’s ‘Phalana Abbayi Phalana Ammayi’ as well as one with Lavanya Tripathi. People Media Factory currently producing films starring big stars like Pawan Kalyan and Prabhas as well.
