There are just a couple of days left for the release of ‘Salaar’ and the promotions have picked up pace. Though the team is not going above and beyond in terms of advertising their product, the interviews are getting a huge reception. This was the formula used by Prasanth Neel during ‘KGF’ as well. As we know, ‘Salaar’ is going to lock horns with SRK’s ‘Dunki’ which is arriving on the same day.
Prabhas has a good market in the North. His craze was immense after ‘Baahubali’ but the hattrick disasters raised many speculations. Prabhas has to showcase his prowess once again with ‘Salaar’ but competing with ‘Dunki’ in North is going to be a very tough task. But Prasanth Neel and his ‘KGF’ brand his hugely going to help the film. As we are aware, the second chapter of ‘KGF’ made over 400 crores net in Hindi.
The business of ‘Salaar’ is done and sources say that Prabhas’ action drama should mint at least 200 crores in order to reach breakeven. While this is an easy task if the talk is positive, the lack of promotions in North barring trailer release and SRK’s film arriving at the same time are going to be the biggest challenges for ‘Salaar’. Let us wait and see if Prabhas bounces back in North after three flops or not.
Shruti Hassan is the female lead in this project while Prithviraj Sukumaran plays a key role. Jagapathi Babu, Bobby Simha, Shriya Reddy and others are also a part of the film. Ravi Basrur is the music composer while Hombale Films banner produced this film.