HIT The First Case starring Rajkummar Rao and Sanya Malhotra, is produced by Bhushan Kumar, Dil Raju, Krishan Kumar and Kuldeep Rathore. The thriller marks Rajkummar and Sanya’s first collaboration. HIT stands for Homicide Intervention Team and it is directed by Sailesh Kolanu who helmed the original. The film released on July 15.
While HIT failed to make an impact on its first day, the film fared well at the box office in the long run. According to trade sources, the film was made on a 37-crore budget, including publicity. Non-theatrical rights recovered the majority of the budget. The rights were sold for a whopping 36.5-37.5 crores.
And the producers made the wise decision to release on their own with no NRA model. So the money it made from the theatrical release is all profit. According to trade reports, the film earned around 12.75 crores at the box office. Profits ranged between 5.5 and 6 crores for the producers. And the producers are pleased with the result.
The film recently debuted on Netflix and is currently trending at number one, impressing the OTT audience. It is expected to continue for 2 more weeks. Considering the revenues, rave reviews from the critics and an IMDB rating of 7.5, 83% on Book My Show, and 4.6 on Google, HIT: The First Case has turned out to be successful project.
