For the kind of reviews and raving the film has met with, surely many are expecting that Nani’s Jersey would plunge into the 70 or 80 crore club of Tollywood. That’s the talk on Day 1 of the film’s release but looks like things are not that easy for this cricket centric drama.
So far Jersey has posted 25+ crores ‘share’ from the box office and it might touch somewhere around 35 in its full run. But what made the film collect so less when the reviews are so top notch for it? That’s the summer effect, say some folks. While reviewers do watch many films irrespective of season or festival, audiences love to get entertained during holidays. That’s where Jersey timing didn’t work out.
For example, when audiences are fed with NTR biopic and F2 in Sankranthi season, they opted for more entertainment and made the Venky-Varun starrer a 70+ crores film. That’s the reason, love and comedy filled Majili is likely to collect more than Jersey. Had this Nani starrer come in other unseasons, then it would have collected more, feel some observers.
For the kind of content Jersey is stuffed with, surely an extra amount of collection would have made the industry prouder. That said, the film will be one of the classics we have ever seen in Tollywood for sure.
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