RRR is the most anticipated film in Indian cinema and the earth-shattering pre-release business that is being registered by the Rajamouli directorial proves the same.
The latest news is that the digital rights of RRR have been sold for a whopping price of Rs 325 crores.
ZEE5 shelled out as much as Rs 325 crores for the digital rights(all languages). The deal has been closed and related agreement was signed by both the parties.
No other film could ever fetch such a huge amount of money ahead of its release and RRR is setting unprecedented records now.
The overall pre-release business of RRR, including the theatrical, digital, music, and satellite rights is said to be in the range of Rs 800-850 crores. The producers are making table profits of around Rs 400 crores which is another never before ever after feat.
