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Vijay Deverakonda’s upcoming action entertainer Rowdy Janardhan has once again become the talk of the industry, with fresh reports suggesting that Bollywood actress Ananya Panday is being considered for a special dance number in the film. Directed by Ravi Kiran Kola and produced by Dil Raju, the film is regarded as a crucial project in Vijay’s career, making every update surrounding it a topic of discussion.

According to industry buzz, the makers are planning a high-energy special song, and Ananya Panday has reportedly emerged as the leading choice to feature alongside Vijay Deverakonda. If the collaboration materialises, it will mark the duo’s reunion after Liger, which failed to impress both critics and audiences at the box office. Their pairing in the film also received mixed reactions, with many viewers feeling that their on-screen chemistry fell short of expectations.

Despite the mixed response to their previous outing, Telugu filmmakers continue to rope in Bollywood actresses for special songs to strengthen a film’s pan-India appeal. Industry experts believe that featuring a popular Bollywood face helps generate visibility in the Hindi market, which has become increasingly important as production budgets continue to rise. However, they also point out that repeating an on-screen pairing comes with its own challenges, and the success of such collaborations ultimately depends on how well they connect with audiences.

Special dance numbers have become a proven promotional strategy in Telugu cinema in recent years. Samantha Ruth Prabhu’s chartbuster “Oo Antava” from Pushpa: The Rise created a nationwide sensation, while Sreeleela’s special appearance in Pushpa 2: The Rule also generated significant buzz. Shruti Haasan recently featured in a special song for Peddi, while Bollywood actresses Nargis Fakhri and Nora Fatehi have also appeared in Telugu films through glamorous dance numbers, helping boost their reach across markets.

Although there has been no official confirmation from the makers, reports of Ananya Panday joining Rowdy Janardhan have already sparked curiosity among fans. If the rumours turn out to be true, all eyes will be on whether Vijay Deverakonda and Ananya can create better on-screen magic this time around.